NEW BRIGHTON, MINN. (March 31, 2011) – Risdall McKinney Public Relations (RMPR) has promoted Laura Wifler to account executive.

“An important part of Laura's work entails managing client needs with agency resources,” said Rose McKinney, president of Risdall McKinney Public Relations. “She brings an exceptional amount of energy, enthusiasm and skill to her work and to all aspects of client service.”

Wifler, who joined RMPR full time in May 2010 after serving as an intern at the agency, works with a variety of the agency’s consumer and business-to-business clients, including bd’s Mongolian Grill, Star Tribune, General Mills, Minnesota History Center and Hearing Components.

Wifler is also actively involved in the Minnesota chapter of PRSA; serving on the Classics Committee.

Wifler graduated from Iowa State University with a bachelor’s degree in Journalism and Mass Communications and minors in English and technical communication in December 2008. Prior to joining RMPR, Wifler interned at Blue Cross Blue Shield of Minnesota and the Des Moines Register.

About Risdall McKinney Public Relations
Risdall McKinney Public Relations, a division of Risdall Marketing Group, LLC, is an integrated, marketing-oriented PR agency headquartered in New Brighton, Minn. With 2010 billings of nearly $5 million, the agency is ranked as the third largest PR firm in Minnesota and is number 182 among the top 250 global firms ranked by the Holmes Report. Its client roster includes local, national and international work for business-to-business and consumer accounts, among others. Visit www.risdallmckinneypr.com for more information.

Eva Keiser
Risdall McKinney Public Relations
651.286.6765
eva@risdall.com