Risdall Marketing Group leader among select group of 25 women
NEW BRIGHTON, MINN. (May 21, 2010) – In recognition of her professional accomplishments and community involvement, the Minneapolis/St. Paul Business Journal named Terri Lee one of 25 “Women to Watch.” Lee is president of Risdall Medical Group, the healthcare-focused division of Risdall Advertising Agency. She also serves on the Risdall Marketing Group board of directors. Lee was nominated for the award by her colleagues and clients.
“Since Terri joined our agency in 1993, she has been tremendously successful at navigating the complicated sea of health care marketing,” said John Risdall, vice chairman and CEO of Risdall Marketing Group. “She effectively takes on difficult marketing challenges, making a real difference for physicians treating illness and patients suffering from disease.”
In her career at Risdall Marketing Group, Lee has served a broad range of clients from local startups like Devicix and CoreSpine Technologies to Fortune 500 companies like OptumHealth (a division of UnitedHealthcare), Hospira and 3M. She spearheaded the development of Risdall Medical Group in 2009. Since its launch, Risdall Medical Group has expanded globally with a satellite office in England and added four full-time employees in the New Brighton, Minn., office.
“When I first met [Terri], I was impressed by her ability to understand a complex medical technology and recognize the deficiencies and areas that needed attention within the businesses,” said Christine Horton, CEO of CoreSpine Technologies.
Lee has been involved extensively in the community as well. Her community participation includes the following organizations:
“Terri possesses a unique ability to convey her thoughts in a positive, appropriate, and encouraging way,” said Tonya Scott, elementary principal of Heritage Christian Academy. “She is enthusiastic and it becomes contagious. The teachers and administrators of Heritage Christian Academy value her in every regard.”
Rose McKinney, APR, a co-worker of Lee and president of Risdall McKinney Public Relations, was named a “Woman to Watch” in 2006.
About Risdall Marketing Group
Founded in 1972, Risdall Marketing Group has annual capitalized billings of $230 million and more than 80 employees. Headquartered in New Brighton, Minn., Risdall is a full-service agency with 14 specialized divisions and is heralded as one of the oldest and most successful agencies in the Twin Cities. According to the 2009 Twin Cities Business Annual Business Information Guide, RMG is ranked as the largest Web developer, fourth largest PR agency and the seventh largest advertising agency in Minnesota. For more information, visit www.risdall.com.
Brant Skogrand, APR, MBC
Risdall McKinney Public Relations
651.286.6729
brant@risdall.com
John Risdall
Risdall Advertising Agency
651.286.6702
john@risdall.com