NEW BRIGHTON, MINN. (July 9, 2009) –Risdall Advertising Agency (RMG) continues its expansion with the addition of Ashley Bruce to its Strategic Consultation division. As an associate strategist, Bruce will focus her time on market research and strategy for new and existing clients.

“Insight into the target and marketplace is critical for a solid strategy, whether it’s for an existing brand or a new product launch,” said Cindy Lord, president of Risdall Strategic Consultation (RSC). “Ashley brings more depth in our strategy offerings, including significant online experience that will allow us to better serve clients with Web-oriented projects. I’m excited to have her rejoin my team in a new agency setting.”

In her most recent position as a search marketing specialist for TopRank Marketing, Bruce developed and ensured consistency of online messages, analyzed Web analytics to identify opportunities for usability improvements and managed search marketing efforts. Bruce also worked as an account planning intern with Lord at Martin|Williams Advertising and as a public relations intern for The Family Institute for Creative Well-Being.

For additional information about RMG’s growing practice area, please visit www.risdallstrategicconsultation.com.

About Risdall Marketing Group
Founded in 1972, Risdall Advertising Agency has annual capitalized billings of $190 million in 2008 and over 80 employees. Headquartered in New Brighton, Minn., Risdall is heralded as one of the oldest and most successful agencies in the Twin Cities market and is recognized nationally for its leading-edge interactive marketing capabilities. The full-service agency embraces an integrated approach offering marketing, advertising, public relations, promotion and collateral development, traditional and interactive media, research and fundraising capabilities. According to the 2008 Twin Cities Business Annual Business Information Guide, RMG is ranked as the largest Web developer, fifth largest PR agency and the seventh largest advertising agency in Minnesota. For more information, visit www.risdall.com.

John Risdall
Risdall Marketing Group
651.286.6702

Amanda Draxton
Risdall McKinney Public Relations
651.286.6776