FOR IMMEDIATE RELEASE:
Risdall Advertising Agency sponsors new television show
"Million Dollar Idea" on KSTC.TV, Channel 45
NEW BRIGHTON, MN - -In keeping with its tradition of helping great new products and inventions make it big, Risdall Advertising Agency is sponsoring the "Million Dollar Idea" show on KSTC.TV, Channel 45. The new, locally produced show debuts on May 31, 2003 and will feature local inventors and marketers with their new products - with the best new product or invention winning a grand prize package valued at $40,000. The show is scheduled to air on Saturday evenings at 6:30 P.M.
Each week, new contestants (over a 10-week time period) will demonstrate their new products and inventions. The winner will receive a grand prize of $40,000 worth of goods and services that will assist them in launching their product. The prize package consists of services from Risdall Advertising (marketing/advertising/website/public relations); the law firm of Leffert Jay and Polglaze (for legal services up to $10,000, not including out-of-pocket expenses); Highland Bank (financial services package); and KSTC.TV, Channel 45 (production and airing of a television commercial on Channel 45 for the winning product).
Channel 45's television viewing audience will chose and vote for their favorite product each week via internet voting at www.kstc45.com. Each week's winning product will advance to the final round with the chance to win the grand prize package. The show will be hosted by marketing, advertising and product launch professionals Todd Walker and Jean Golden.
In addition to featuring the new products each week, the hosts of the show will test the products -- taking them out for a test drive and getting reactions from "people on the street." There will also be inventor profiles to give the audience an inside look as to how the inventor came up with their idea.
As the kickoff to the show, hosts Todd Walker and Jean Golden will conduct an intensive "Call for New Products/Product Search" at The Galleria in Edina on Saturday, April 26, 2003 from 10:00AM - 2:00 PM. Inventors and marketers are encouraged to pre-qualify by registering at www.kstc45.com (information is listed under the "programming" section). Walk-up submissions will be accepted on April 26 but will not be guaranteed inclusion in the taping of the show (please visit www.kstc45.com for more information on submitting products the day of the taping).
Inventors will bring their new products/inventions to the Product Search and will be videotaped demonstrating their products. The public is invited to watch the taping of "Million Dollar Idea" at The Galleria, and will enjoy giveaways and the opportunity to win prizes including a pair of domestic (excluding Alaska) roundtrip airline tickets from Sun Country Airlines.
More information about the show is available online at www.milliondollarideashow.com, and the whole story on the show's sponsor, Risdall Advertising, can be found at www.risdall.com.
KSTC.TV Channel 45 is an independent broadcast television station locally owned and operated by Hubbard Broadcasting, Inc. Channel 45 can also be found on cable channel 12 in most of the Twin Cities and surrounding area. For more information, visit www.kstc45.com.
Risdall Advertising Agency is a full-service agency based in New Brighton, Minnesota. RAA was recently ranked #98 among US advertising agencies by AdAge magazine (4/21/2003), and The Business Journal Book of Lists ranked RAA the 4th largest advertising agency in December 2002. The firm is also the leader in environmental, industrial, high-tech, medical technology, sporting goods and business-to-business advertising. RAA continues to expand its client base and its capabilities. As of 2003 Risdall Advertising, is 31 years old and has +$100 million in capitalized billings.
For more information, contact:
"Million Dollar Idea" on KSTC.TV, Channel 45
NEW BRIGHTON, MN - -In keeping with its tradition of helping great new products and inventions make it big, Risdall Advertising Agency is sponsoring the "Million Dollar Idea" show on KSTC.TV, Channel 45. The new, locally produced show debuts on May 31, 2003 and will feature local inventors and marketers with their new products - with the best new product or invention winning a grand prize package valued at $40,000. The show is scheduled to air on Saturday evenings at 6:30 P.M.
Each week, new contestants (over a 10-week time period) will demonstrate their new products and inventions. The winner will receive a grand prize of $40,000 worth of goods and services that will assist them in launching their product. The prize package consists of services from Risdall Advertising (marketing/advertising/website/public relations); the law firm of Leffert Jay and Polglaze (for legal services up to $10,000, not including out-of-pocket expenses); Highland Bank (financial services package); and KSTC.TV, Channel 45 (production and airing of a television commercial on Channel 45 for the winning product).
Channel 45's television viewing audience will chose and vote for their favorite product each week via internet voting at www.kstc45.com. Each week's winning product will advance to the final round with the chance to win the grand prize package. The show will be hosted by marketing, advertising and product launch professionals Todd Walker and Jean Golden.
In addition to featuring the new products each week, the hosts of the show will test the products -- taking them out for a test drive and getting reactions from "people on the street." There will also be inventor profiles to give the audience an inside look as to how the inventor came up with their idea.
As the kickoff to the show, hosts Todd Walker and Jean Golden will conduct an intensive "Call for New Products/Product Search" at The Galleria in Edina on Saturday, April 26, 2003 from 10:00AM - 2:00 PM. Inventors and marketers are encouraged to pre-qualify by registering at www.kstc45.com (information is listed under the "programming" section). Walk-up submissions will be accepted on April 26 but will not be guaranteed inclusion in the taping of the show (please visit www.kstc45.com for more information on submitting products the day of the taping).
Inventors will bring their new products/inventions to the Product Search and will be videotaped demonstrating their products. The public is invited to watch the taping of "Million Dollar Idea" at The Galleria, and will enjoy giveaways and the opportunity to win prizes including a pair of domestic (excluding Alaska) roundtrip airline tickets from Sun Country Airlines.
More information about the show is available online at www.milliondollarideashow.com, and the whole story on the show's sponsor, Risdall Advertising, can be found at www.risdall.com.
KSTC.TV Channel 45 is an independent broadcast television station locally owned and operated by Hubbard Broadcasting, Inc. Channel 45 can also be found on cable channel 12 in most of the Twin Cities and surrounding area. For more information, visit www.kstc45.com.
Risdall Advertising Agency is a full-service agency based in New Brighton, Minnesota. RAA was recently ranked #98 among US advertising agencies by AdAge magazine (4/21/2003), and The Business Journal Book of Lists ranked RAA the 4th largest advertising agency in December 2002. The firm is also the leader in environmental, industrial, high-tech, medical technology, sporting goods and business-to-business advertising. RAA continues to expand its client base and its capabilities. As of 2003 Risdall Advertising, is 31 years old and has +$100 million in capitalized billings.
For more information, contact:
| John Risdall | or Michelle Vandesteeg |
| Chairman and Chief Executive Officer | Vice President, Account Supervisor |
| Risdall Advertising | 651.631.1098 (tel) 651.631.2561 (fax) |
| 550 Main Street | |
| New Brighton, Minnesota 55112 | www.risdall.com or www.risdall.net (web) |