FOR IMMEDIATE RELEASE:
Date: September 17, 2002
Risdall Advertising takes a wild ride
as Agency of Record for SurfThing
NEW BRIGHTON, MN - - Risdall Advertising was recently selected as Agency of Record for SurfThing, an innovative company pioneering an entirely new type of commercial media space. SurfThing is an animated interactive advertising billboard located in popular restaurants, bars and coffee shops. This Minnetonka-based company provides more than eighty SurfThing free Internet access computers in restaurants and coffee shops throughout the metro area. Utilizing "WIFI" technology, SurfThing invites anyone with a wireless capable laptop or PDA to enjoy complimentary wireless access whenever they're in a SurfThing kiosk location. On-screen advertising, referred to as "billboards that click," makes possible the free service. As agency of Record, RAA will provide a full range of print advertising and collateral materials along with web site development.
Risdall Advertising (RAA) is a full-service agency based in New Brighton, Minnesota. RAA was recently listed in AdAge magazine (4/22/2002) as Minnesota's sixth largest advertising agency, and ranked #125 among US advertising agencies. The firm is also the leader in environmental, industrial, high-tech, medical technology, sporting goods and business-to-business advertising. RAA continues to expand its client base and its capabilities. As of 2002 Risdall Advertising, is 30 years old, and has +$100 million in capitalized billings.
For more information, contact:
| John Risdall |
or Michelle Vandesteeg |
| Chairman and Chief Executive Officer |
Vice President, Account Supervisor |
|
| Risdall Advertising |
651.631.1098 (tel) 651.631.2561 (fax) |
| 550 Main Street |
|
| New Brighton, Minnesota 55112 |
www.risdall.com or www.risdall.net (web) |