FOR IMMEDIATE RELEASE:
Date: September 17, 2002
Risdall Advertising gets high marks
and is awarded Weekly Reader web site
NEW BRIGHTON, MN - - After competing against other agencies, Risdall Advertising was awarded the web site project for Weekly Reader, the popular children's publisher. This year, Weekly Reader celebrates its 100-year anniversary as a well-known elementary school children's publication supplying news and educational activity materials to classrooms nationwide. The company was in need of an updated web site with friendly architecture and a more exciting home page.
RAA recently completed and launched the new site with a more consistent look and online branding that unites the web experience to the printed material. Located at www.weeklyreader.com, the web site was designed to increase the subscription base, yet it also features flash games and content that complement the print publication. Future projects for RAA may include new looks for WRC Media and Online Almanac.
Risdall Advertising (RAA) is a full-service agency based in New Brighton, Minnesota. RAA was recently listed in AdAge magazine (4/22/2002) as Minnesota's sixth largest advertising agency, and ranked #125 among US advertising agencies. The firm is also the leader in environmental, industrial, high-tech, medical technology, sporting goods and business-to-business advertising. RAA continues to expand its client base and its capabilities. As of 2002 Risdall Advertising, is 30 years old, and has $100+ million in capitalized billings.
For more information, contact:
and is awarded Weekly Reader web site
NEW BRIGHTON, MN - - After competing against other agencies, Risdall Advertising was awarded the web site project for Weekly Reader, the popular children's publisher. This year, Weekly Reader celebrates its 100-year anniversary as a well-known elementary school children's publication supplying news and educational activity materials to classrooms nationwide. The company was in need of an updated web site with friendly architecture and a more exciting home page.
RAA recently completed and launched the new site with a more consistent look and online branding that unites the web experience to the printed material. Located at www.weeklyreader.com, the web site was designed to increase the subscription base, yet it also features flash games and content that complement the print publication. Future projects for RAA may include new looks for WRC Media and Online Almanac.
Risdall Advertising (RAA) is a full-service agency based in New Brighton, Minnesota. RAA was recently listed in AdAge magazine (4/22/2002) as Minnesota's sixth largest advertising agency, and ranked #125 among US advertising agencies. The firm is also the leader in environmental, industrial, high-tech, medical technology, sporting goods and business-to-business advertising. RAA continues to expand its client base and its capabilities. As of 2002 Risdall Advertising, is 30 years old, and has $100+ million in capitalized billings.
For more information, contact:
| John Risdall | or Michelle Vandesteeg |
| Chairman and Chief Executive Officer | Vice President, Account Supervisor |
| Risdall Advertising | 651.631.1098 (tel) 651.631.2561 (fax) |
| 550 Main Street | |
| New Brighton, Minnesota 55112 | www.risdall.com or www.risdall.net (web) |