Here’s the latest Risdall news and information. As perhaps the largest independent advertising agency remaining in Minnesota, we offer a maverick perspective. Access the facts in any of the following ways.
May 26, 2009
Business Marketing Association Recognizes Risdall Marketing Group with Award of Excellence
May 20, 2009
Risdall Marketing Group moves up in Ad Age 2009 Agency Report
April 30, 2009
Risdall Marketing Group Promotes Dan Nichols to Account Supervisor
April 10, 2009
Risdall Marketing Group Adds OutsourceOne, Medication Management Systems and Dejen Digital, Along with Five Other Clients, in March
April 1, 2009
"Best Media Kit" Goes to Risdall McKinney Second Year in a Row
March 30, 2009
Risdall employees go back to school – to help out
For Immediate Release, March 17, 2009
Eric McPherson Joins Risdall Marketing Group as Account Executive
For Immediate Release, March 2009
Ad agencies use 'economic stimulus' message to woo new clients
For Immediate Release, March 2009
PRWeek – Social media skills go to head of the class
For Immediate Release, March 2009
Eva Keiser Featured on Kare11's "Work it Wednesday"
For Immediate Release, March 9, 2009
If they can find it, they will come: Optimizing your online pressroom
For Immediate Release, March 4, 2009
Holly Matson Rejoins Risdall Marketing Group as Online Marketing Manager
For Immediate Release, March 3, 2009
Risdall Marketing Group Continues Growth by Adding Restoration Professionals, The Plus Group and Rustic Ridge Among 14 New Clients in February
For Immediate Release, March 2, 2009
Risdall Marketing Group Launches Stimulus Value Package
For Immediate Release, February 19, 2009
The 2008 RMG Annual Report
For Immediate Release, February 10, 2009
Helen Lauen Joins Risdall Marketing Group as Strategic Planning Director
Finance and Commerce, February 6, 2009
Some Minnesota ad firms still expanding
For Immediate Release, February 4, 2009
Risdall Marketing Group Lands Seven New Accounts and Promotes, Hires Staff in January
For Immediate Release, January 30, 2009
Risdall Marketing Group Promotes Mike Risdall to Associate Creative Director
For Immediate Release, January 23, 2009
Dianna Schmidt and Tia Wilkins Promoted to Account Supervisors at Risdall Marketing Group
For Immediate Release, January 20, 2009
2009 Risdall North American Tour Brings Ice Racing to Minnesota
For Immediate Release, January 20, 2009
Risdall Chairman and CEO Joins Gov. Pawlenty and Minnesota Business Leaders on Historic Trip to Israel
For Immediate Release, January 14, 2009
Adding 101 New Accounts in 2008, Risdall Marketing Group Has Optimistic Outlook in 2009
For Immediate Release, December 13, 2008
A Day in the Life of an Ad Executive… Risdall Marketing Group Opens Agency Doors to 50 U of M Students to Intern for a Day
For Immediate Release, December 10, 2008
Risdall Marketing Group Adds Seven Accounts in Key Areas of Online Marketing, PR and Branding
For Immediate Release, November 19, 2008
Twin Cities Web Geniuses, Risdall Marketing Group, Add Phil Hoeschen as Interactive Art Director
For Immediate Release, November 14, 2008
Chris Peterson Promoted to Vice President of Risdall Online Marketing Group
For Immediate Release, November 4, 2008
Minnesota's Leading Online Marketers, Risdall Marketing Group, Add Solutions Architect and Online Marketing Manager to Fill Suite of Geniuses
For Immediate Release, November 4, 2008
Risdall Marketing Group Continues to Win New Business Despite Economy Gone Nuts
For Immediate Release, October 20, 2008
Risdall Online Marketing Group Strengthens Clients' Online Capabilities with New Division Led by CEO, Jennifer Risdall
For Immediate Release, October 17, 2008
Risdall Online Marketing Group Announces Josh Dahmes to Serve as President
For Immediate Release, October 10, 2008
Risdall Marketing Group Adds New Clients, Expands Current Accounts
For Immediate Release, September 26, 2008
RMG's Name Up In Lights
For Immediate Release, September 16, 2008
Risdall Advertising Agency Interactive Ranks First in the World
For Immediate Release, September 12, 2008
Risdall Marketing Group Continues to commit in the Future of Students
For Immediate Release, September 9, 2008
Cindy Lord Joins Risdall Marketing Group as President of Strategic Consultation Division
For Immediate Release, September 8, 2008
Risdall Marketing Group to provide Mixed Marketing Services to Eleven New Clients
For Immediate Release, August 12, 2008
Risdall Marketing Group Adds Eleven Accounts
For Immediate Release, July 16, 2008
Risdall Marketing Group Adds Nine to Staff Roster
For Immediate Release, July 11, 2008
Risdall Marketing Group Adds New Clients, Expands Current Accounts
For Immediate Release, July 2, 2008
Risdall McKinney Announces Staff Additions
For Immediate Release, June 11, 2008
Risdall Marketing Group Adds Nine New Accounts
For Immediate Release, June 10, 2008
MetroNorth Chamber of Commerce Honors Risdall Marketing Group with Business of the Year Award
For Immediate Release, June 9, 2008
Risdall McKinney Receives PRSA Bronze Anvil Award
For Immediate Release, May 14, 2008
Risdall Marketing Group Adds 15 New Accounts
For Immediate Release, April 16, 2008
Risdall Marketing Group Announces 11 New Accounts
For Immediate Release, April 11, 2008
Risdall Marketing Group Announces Staff Additions
For Immediate Release, March 19, 2008
Risdall McKinney Public Relations Promotes Anne Schopen to Account Supervisor
For Immediate Release, February 29, 2008
Risdall Marketing Group Announces Staff Additions
For Immediate Release, February 21, 2008
Risdall Marketing Group Announces 17 New Accounts
For Immediate Release, February 15, 2008
Risdall Brings Social Media to a New Level
For Immediate Release, January 8, 2008
Risdall Marketing Group Announces New Business
For Immediate Release, November 14, 2007
Risdall Marketing Group Announces Staff Additions
For Immediate Release, October 22, 2007
Risdall Advertising Agency Interactive Adds Two New Staff Members
For Immediate Release, October 19, 2007
Risdall Marketing Group Announces Third Quarter
New Business
For Immediate Release, September 19, 2007
Risdall Advertising Agency Interactive Receives 18 WebAwards from The Web Marketing Association
For Immediate Release, August 24, 2007
Risdall Marketing Group Announces “Interactive” Promotions
For Immediate Release, July 11, 2007
Risdall Advertising Agency Announces New Staff
For Immediate Release, July 11, 2007
“Awnings Today” Campaign Builds Momentum with Risdall McKinney
For Immediate Release, June 14, 2007
Risdall Marketing Group Announces New Divisions, Positions
For Immediate Release, June 7, 2007
Risdall Search Marketing Expands with Two Staff Additions
For Immediate Release, May 10, 2007
Risdall McKinney's Sarah Ryder to Assume PRSSA Presidency
For Immediate Release, April 24, 2007
Risdall Marketing Group Announces Nine New Accounts in First Quarter
For Immediate Release, April 18, 2007
Risdall McKinney Public Relations Continues Expansion
For Immediate Release, April 15, 2007
Risdall McKinney Public Relations Continues Expansion with Newest Addition
For Immediate Release, April 9, 2007
Among Staff Promotions, Glenna Dibrell Joins RMG as Senior Vice President, Account Supervisor
For Immediate Release, February 16, 2007
Risdall Marketing Group Shows Commitment to Students, Real-World Experiences
For Immediate Release, February 12, 2007
Risdall Marketing Group Develops Brand for Jim Gabberts' New Retail Concept Zia/Sleep Sanctuary
For Immediate Release, February 12, 2007
St. Paul Area Chamber of Commerce Honors Risdall Marketing Group
For Immediate Release, February 2, 2007
Risdall Advertising Agency Announces Staff Addition and Promotion
For Immediate Release, January 29, 2007
Risdall Sandstrom Media Works emerges as new media powerhouse
For Immediate Release, January 26, 2007
Risdall Marketing Group lives, breaths Internet to stay at top
For Immediate Release, January 22, 2007
Risdall McKinney Public Relations Announces Promotion
For Immediate Release, January 15, 2007
Risdall McKinney helps celebrate one of Minnesota’s educational treasures
For Immediate Release, December 22, 2006
Risdall Advertising Agency restructures to form Risdall Marketing Group, LLC
For Immediate Release, November 8, 2006
Risdall Advertising Agency Hosts Intermarket Agency Network Meeting
For Immediate Release, October 23, 2006
Jennifer Risdall Named President of Search Marketing at Risdall Advertising Agency
For Immediate Release, October 19, 2006
Risdall Advertising Agency Kicks Off Fourth Quarter with 19 New Clients
For Immediate Release, October 11, 2006
Melissa Lochner Joins RAA as Account Supervisor
For Immediate Release, October 10, 2006
Eyes on Risdall McKinney Public Relations
Vision-Ease Lens joins Risdall McKinney client roster
For Immediate Release, September 28, 2006
Web Marketing Association Honors Risdall Advertising Agency With Five WebAwards
For Immediate Release, September 26, 2006
Risdall Advertising Agency Announces Staff Promotion
For Immediate Release, July 10, 2006
Three New Clients Join Risdall McKinney Public Relations Roster
For Immediate Release, July 7, 2006
RAA employees compete at NSAC competition
For Immediate Release, July 5, 2006
Risdall Advertising Agency Brings 16 New Clients on Board
For Immediate Release, June 28, 2006
Among Summer Staff Additions, Tom Wilson
Joins RAA as Executive Vice President, CCO
For Immediate Release, May 31, 2006
Risdall Advertising Agency Announces Staff Additions and Promotions
For Immediate Release, May 15, 2006
ReBrand 100™ Honors Risdall Advertising Agency for work with Stormwater360™
For Immediate Release, May 1, 2006
Risdall Advertising Agency Announces Staff Additions and Promotions
For Immediate Release, April 27, 2006
RAA employees capture regional title, compete for
national title
For Immediate Release, April 25, 2006
Risdall Advertising Agency Attributes Success to Vendor Partnerships
For Immediate Release, April 20, 2006
Risdall Advertising Agency Announces Staff Additions and Promotions
For Immediate Release, April 12, 2006
Risdall McKinney Public Relations Announces Staff Promotions and Additions
For Immediate Release, March 14, 2006
Risdall Advertising Welcomes Spring with the Creation of New Division
For Immediate Release, December 14, 2005
Risdall Advertising Hires University of Minnesota Ad Club Members as Interns-for-a-Day
For Immediate Release, September 13, 2005
Risdall Advertising Wins Seven International Web Honors
For Immediate Release, July, 2005
Risdall Advertising Announces Promotions
For Immediate Release, April, 2005
Risdall Advertising Adds 35 New Accounts in First Quarter of 2005
For Immediate Release, January, 2005
Risdall Advertising Adds 68 New Accounts in 2004
For Immediate Release, October, 2004
Risdall sponsored television show "Million Dollar Idea" featured in Time Magazine
For Immediate Release, May 30, 2003
An Addition to the Agency Risdall Advertising Agency enhances Event Planning and Fundraising Services with addition of Stephanie Graves
For Immediate Release, April 22, 2003
Risdall Advertising Agency sponsors new television show "Million Dollar Idea" on KSTC.TV, Channel 45
For Immediate Release, April 21, 2003
Risdall Advertising Agency helps clients launch great new products and ideas through home shopping networks alliance
For Immediate Release, Jan. 27, 2003
Energy-Packed Players Join the Team At Risdall Advertising Agency
For Immediate Release, Dec. 20, 2002
Risdall Advertising Agency Adds Jerry Seppala as Vice-President/Fundraising and Development
For Immediate Release, September 17, 2002
Risdall Advertising gets high marks and is awarded Weekly Reader web site
For Immediate Release, September 17, 2002
Risdall Advertising takes a wild ride as Agency of Record for SurfThing
For Immediate Release, May 22, 2002
RAA Spells 30 Years of Success
For Immediate Release, July 17, 2001
Bucking Industry Trends,
Risdall Advertising Continues to
Add New Accounts
For Immediate Release, July 17, 2001
Risdall Advertising Continues to Add New Employees: Unlike Everyone Else
For Immediate Release, May 2, 2001
Risdall Celebrates Sweet New Building with
Hundreds of Guests and Desserts.
For Immediate Release, May 1, 2001
Risdall Reports 173% Increase in Size of Big Ideas Since Office Move Local Agency Develops Even Better Campaigns and Websites
For Immediate Release, April 27, 2001
Lots of New Business to go with the New Offices at Risdall Advertising
For Immediate Release Spring '99
"Twenty-Six New Clients Benefit From
Risdall Advertising's Versatility"
For Immediate Release Fall '98
"Risdall Boosts its Interactive Ranks with Three New Hires"
For Immediate Release Summer '98
"Risdall New Business Warms Up for Summer"
For Immediate Release Summer '98
"Risdall Interactive Presence Continues To Expand With 6 New Sites in Progress"
For Immediate Release February '98
"Risdall Paints The Town With New Lathrop Paint Campaign"
For Immediate Release Winter '97
"Risdall Advertising Interactive Catches a Slew of New Clients in their Interactive Web"
For Immediate Release Winter '97
"Leaves Fall Off But New Business Doesn't at Risdall Advertising"
For Immediate Release Summer '97
"RAA Adds Five New Employees To Keep Up With Summer's Sweltering Pace"
For Immediate Release Summer '97
"Risdall Advertising Interactive's Success Attracts the Best of the Best"
For Immediate Release Summer '97
"Risdall Advertising Kicks Off 25th Anniversary Celebration With A Burst of New Business"
For Immediate Release Summer '97
"RAAi is the Only Twin Cities Interactive Shop to Make Adweek's Top Interactive Agencies in the World List"
For Immediate Release January '97
"January at Risdall Advertising Fulfills 1997 Resolution to Continue to Keep Busy!
Minnesota Business, June 13, 2009
Medical tech and device industries resist downturn.
The Kansas City Star, June 6, 2009
Twitter gives fans access to athletes’ lives — so long as the tweets are real
Bulldog Reporter, June 5, 2009
Risdall Marketing Group Announces New Clients, Expanded Accounts
MSN Money, June 4, 2009
Risdall Marketing adds 11 clients in May
Minnesota Public Relations Blog, June 4, 2009
Risdall Marketing Group Adds U.S. Toy, Home Valu Interiors and Rainbow Treecare, Along with Eight Other Clients in May
Minnesota Business, June 1, 2009
Q&A: Peer POWER - featuring Rose McKinney
Minnesota Business, May 10, 2009
The Social Web and What It Means to Your Brand
PR News | Employee Communications Guidebook, April 2009
Communicating in the YouTube Era: Using Video to Reach Employees
Pioneer Press, April 18, 2009
Professors urging college students to ‘Tweet' – even in class
Bulldog Reporter's Daily Dog, April 16, 2009
Risdall Marketing Group Adds Eight New Clients in March
The Dallas Morning News, March 30, 2009
NASCAR drivers easily tracked with social networking
Pioneer Press, March 29, 2009
Business People Twin Cities
Pioneer Press, March 29, 2009
Executive Read by Eva Keiser
MSN Money, March 25, 2009
Is Facebook the new Wal-Mart?
Kare 11 News, March 11 2009
Eva Keiser Featured on Kare11's "Work it Wednesday"
PR Week, March 9, 2009
PRWeek – Social media skills go to head of the class
Finance and Commerce, March 6, 2009
Ad agencies use 'economic stimulus' message to woo new clients
Media Relations, March 2009
If they can find it, they will come: Optimizing your online pressroom
Finance and Commerce, February 10, 2007
Students get ‘real-world’ training at Risdall (requires subscription)
Minneapolis/St. Paul Business Journal, January 5, 2007
Risdall restructures and rebrands
Finance and Commerce, December 23, 2006
Risdall plans a name change (requires subscription)
Star Tribune, April 26, 2003
Agencies fret over flat fee income
Star Tribune, Jan. 25, 2003
Fallon picks up additional Time as assignments
Star Tribune, Nov. 23, 2002
Marshall Field's adds electronic directories to St. Paul store
Upsize Magazine, Nov. 2002
How to bet your business on the Internet, and win (pdf)
Star Tribune, Sep. 21, 2002
Risdall Goes Back to School
CityBusiness August 3, 2001
MedSuds founders part ways, Two now compete
Minneapolis Star Tribune, Monday, July 12, 1999
"Minneapolis ad agencies land new Internet business"
CityBusiness, June 18, 1999
Top 5 Web Design Firms
Minneapolis, Star Tribune, Monday, April 19, 1999
"Risdall helps GOP hit radio waves over tax bill"
Minneapolis Star Tribune, Monday, April 12, 1999
"Fallon faces new exec team at Miller"
CityBusiness November 6, 1998
Online advertising starts to click
CityBusiness, August 14, 1998
Ad agencies unravel a tangled Web, Agencies take various paths
CityBusiness August 7, 1998
Net profits anticipating trends in the advertising industry, from integration to the internet, has paid off quite well for Risdall
The Geiger Report, Geiger Report Ranking for 1997
"Looking Back/ Top 10 ad agency billings from 1987 to 1996"
Minneapolis Star Tribune, Monday, June 23, 1997
"3M Embarks on mission to sell dental products via 'extranet'" by Bob Geiger
Minnesota Business and Opportunites Magazine, Febuary 1997
"Small Growth Steps Lead To Giant Leaps" by Beth Mattson
Holly Matson, Online Visibility Specialist (rejoins)
Helen Lauen, Strategic Planning Director
Brant Skogrand, Vice President - RMPR
Matt Dahl, Solutions Architect
Dean Gannon, Search Marketing Manager
Cindy Lord, President - Risdall Strategic Consultation
Jordan Stradtman, VP/Director of Web Technology
Cydney Wuerffel, Online Visibility Specialist
Kareem Ahmed, Interactive Marketing Specialist
Laura Wightman, Account Executive
Kristin Bothwell, Account Executive/PR
Heather Warnecke, Assisstant Account Executive
Kevin Deshler and Rose McKinney
May 12, 2009 – Minnesota Recreation and Parks Association - "Trends in marketing for recreational facilities."
Location: New Brighton Recreational Facility
John Lutter and Len Mitsch
May 8, 2009 – Reviewing student work at the U of M for Jennifer Johnson's portfolio class.
Kevin Deshler and Joel Swanson
April 20, 2009 – Branding and Positioning for healthcare startups at the Carlson School's Center for Entrepreneurship
Tom Wilson
April 17, 2009 – Advisory Council Session at Greenlee School of Journalism at Iowa State University in Ames, IA. (meetings are a group engagement)
Rose McKinney and Brant Skogrand
April 17th – "Is the Press Release Dead? and Other Questions About the Changing Media Landscape"
National Fraternal Congress of America Section Mid-Year Meetings
Joel Swanson
Spring Semester – St. Cloud State University
Teaching advertising and branding
Jared Roy
March 11th @ 7:30 - 9:00AM – BMA Social Media Panel
Located at the Metropolitan
Patrick Bettenburg
March 11th @ 7:30AM – Capitol City Networking Group
Patrick will be speaking about RMG services and brand management, interactive presence, and search marketing specifically. These meetings are held twice monthly and are
located in the classroom of Restoration Professionals in St. Paul.
Joel Swanson
March 5th – PRSA
RMG is hosting and Joel Swanson is leading an accreditation workshop
Jared/Josh/Joel
February 27th – St. Cloud area Online Marketing and Reputation Management Seminar (unofficial name)
All Day event (9am – 4pm)
Jared/Josh
February 26th – LifeScience Alley MarComm SIG
"Building Your Online Reputation through Social Media and Search Marketing," 7:30 – 9:30am
Dianna Schmidt
February 24th – University of St. Thomas
She will be discussing her position in the advertising world, her specialties, and responsibilities to a group of students in a Strategic Communications class (advertising and PR).
Jared Roy
February 23rd – Minnesota Marketplace for Entrepreneurs
"Technology Track: Hot to Incorporate Social Media Into Your Marketing Mix, http://www.mnmarketplace.org/schedule.htm
Josh Dahmes
February 9th – Minnesota State Mankato Marketing Club
"Online Marketing in 2009," 4:45 – 5:45pm
Kevin Deshler / Jim Sandstrom
February 5th – Clear Channel Outdoor on Media Options
Tom Wilson
October 23–24 – Iowa State Greenlee Advisory Council
The Greenlee School is the oldest journalism program in the state and one of the oldest in the country, having the longest continuously accredited program in the state and nation. http://www.jlmc.iastate.edu
Kevin Deshler
October 14th – Enterprise Minnesota
Alexandria Minnesota CEO Peer Council
Josh Dahmes
October 14th – Enterprise Minnesota
Alexandria Minnesota CEO Peer Council
October 29th – Arlington High School
October 29th – University of St. Thomas American Marketing Association
Joel Swanson
Featured in upcoming Business Journal ads with a testimonial for the Book of Lists.
October 11th – RMPR is a sponsor of the Ronald McDonald House Charities Fam Glam. Joel is on the Board of RMH.
Sarah Ryder
September 20 – PRSSA Leadership Retreat
Talking to students about the profession and the Classics Awards that they can apply for.
Amanda, Anne and Melissa
September – Judging awards for the Utah chapter of PRSA
Rose
September – Rose is participating as a judge for the Minnesota Magazine & Publications Association (MMPA) 2008 Minnesota Publishing Excellence Awards.
Judging has already taken place at www.mmpa.net
Rose and Melissa Neill
September 19 – Presenting three sessions at the Meritex Leadership Conference
-Meritex – the new brand platform
-Creating a Local Marketing Plan
-Developing a Personal Public Relations Plan
Kareem Ahmed
September 18 – Integrating Social Media with Your Marketing Strategy www.jivesoftware.com/roadshow
Tom Wilson
September 17-20 – Intermarket Agency Network – see agenda
IAN is a nationwide organization with links to associations in Europe, South America and Canada.
By limiting membership in each major market, our members do not compete with one another, which
allow us all to freely share our experiences, ideas and resources.
Amanda, Melissa, Anne and Sarah
September 12
RMPR team members are to Judge the Utah PRSA Chapter's Golden Spike Awards Sept. 12 from 9:00 a.m. – Noon: Amanda and Melissa
Sept. 18 from Noon – 4:00 p.m.: Anne S and Sarah
Jared Roy and Holly Matson
May 13th – Building your online reputation. This topic will explore the different elements that contribute to an organization’s online reputation – Search, Social and Public Relations – and explore how small businesses can use each to build its reputation and brand.
Tom Wilson (read bio) and Rose McKinney (read bio)
April 15th - Integrated Marketing presentation at the St. Paul Area Chamber of Commerce. This presentation will explore the use of integrated marketing to deliver results that matter to an organization. Additionally, discussions will provide strategies for resource allocation.
Tom Wilson (read bio)
Event on April 11th, Greenlee Advisory Council, Ames, Iowa
Joel Swanson (read bio)
Serving on the Board of Ronald McDonald House Charities, Upper Midwest.
He's also a Cubs Scout den leader, Little League baseball director for 3-4th grade, and Sunday School teacher.
Eva Keiser (read bio)
Judging the PRSA Silver Anvil in March (with Rose McKinney).
Milwaukee Business Marketing Association Bell Award judge February 27 & 28.
Rose McKinney (read bio)
Council of Agency Executives seminar with strategist James E. Lukaszewski on: Communication: The Ingredients of Leadership.
Serving as PRSA Silver Anvil awards judge (with Eva Keiser) March 2008 in New York.
Melissa Neill (read bio)
Volunteer Public Relations Committee Member of the Juvenile Diabetes Research Foundation. Attends monthly meetings.