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June was a great month for local business news. With a variety of clients, across several industries, receiving recognition in the local business publications, a common theme emerged for this month’s Clients in the News selection. With this in mind, RMPR shines our spotlight on the leadership of three agency clients: Archway Marketing Services, The ATEK Companies and Healthways. Read on…to learn more about the clients we’re eager to highlight this month! |
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Archway Marketing Services Targets SuccessAs part of an integrated communications program including Web development, public relations and search engine optimization, Risdall McKinney Public Relations is working with Archway Marketing Services to promote the company’s commercial fulfillment services. Featuring Archway’s work—and significant efficiencies and financial savings—on behalf of Target, our first Clients in the News selection ran on the front page of the Sunday Star Tribune business section and provided multiple examples of Archway’s services. The most often viewed article on the Star Tribune’s Web site, RMPR’s placement on behalf of Archway was a direct result of the agency’s ongoing media relationships and appeared just as Archway was negotiating additional retail partnerships.
Client: Archway Marketing Services |
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Visit RMPR | Visit Archway Marketing Services |
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Featured in Minnesota Business, Christy Bieber Orris Shares Insights and Enthusiasm with ExecutivesKnown for forging new ground in a typically male-dominated industry, Christy Bieber Orris, CEO of The ATEK Companies, was most recently featured in the June cover story of Minnesota Business. Recognized for tripling the size of her family’s business and overseeing its diversification into aerospace, medical, defense, communications and transportation manufacturing, Bieber Orris offered her insights into industry business challenges, while sharing her enthusiasm for owning and managing her business. While Bieber Orris considers gender a non-issue in her organization, readers of Minnesota Business will recognize the enhancements editor David Gee has led in the last year, adding to the publication’s content by increasingly featuring women executives within the state.
Client: The ATEK Companies |
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Visit RMPR | Visit The ATEK Companies |
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Is it True? Can Your Supervisor Make You Sick? With RMPR’s Assistance, Healthways Offers the AnswerTapping our integrated communications capabilities, RMPR is helping Healthways’ convey its understanding of employers’ health and wellness needs. Partnering with Gallup to initiate the first-ever Well Being Index, a nationwide poll capturing more than 160,000 Americans’ feelings about their own well being, Healthways is drawing attention to the issues that continue to challenge large employers nationwide. For nearly a decade, Healthways has provided programs that reduce employers’ healthcare costs and support employee happiness and well being. At a pivotal stage in Healthways’ local business strategy, Risdall McKinney secured front page coverage in the Star Tribune and continues to support the organization through advertising, sales materials, events and Webinars, Web development and search marketing.
Client: Healthways |
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Visit RMPR | Visit Healthways |
